This Privacy Policy explains how we collect, use, and protect your personal data as a UK-based data controller under the General Data Protection Regulation (GDPR) of 2023. We are committed to safeguarding your privacy and the security of your personal information. Please read this Privacy Policy carefully to understand how we collect, use, and process your personal data.

  1. Data Controller

The data controller responsible for your personal data is Kindnessmelts. If you have any questions about this Privacy Policy or how we use your personal data, please contact us at 07366590703.

  1. Personal Data We Collect

We collect the following types of personal data from you:

  • Contact information, such as your name, email address, postal address, and phone number.
  • Demographic information, such as your age, gender, and location.
  • Financial information, such as your credit card or bank account information.
  • Transaction information, such as details of the products or services you have purchased from us.
  • Technical information, such as your IP address, device type, and browser type.
  • Usage information, such as information about how you use our website and services.
  1. How We Use Your Personal Data

We use your personal data for the following purposes:

  • To provide you with the products and services you have requested from us.
  • To process your payments for our products and services.
  • To communicate with you about our products, services, and promotions.
  • To personalize your experience on our website and services.
  • To improve our website and services.
  • To comply with our legal obligations, such as tax and accounting requirements.
  • To protect our rights, property, or safety and that of our users and others.
  1. Legal Basis for Processing Your Personal Data

We process your personal data on the following legal bases:

  • To perform our contract with you for the products or services you have requested from us.
  • To comply with our legal obligations.
  • For our legitimate interests, such as improving our website and services and communicating with you about our products and services.
  • With your consent, which we will obtain before collecting your personal data for certain purposes.
  1. Disclosure of Your Personal Data

We may disclose your personal data to the following categories of recipients:

  • Service providers who help us provide our products and services to you, such as payment processors, website hosting providers, and customer support providers.
  • Legal and regulatory authorities, as required by law or to protect our legal rights.
  • Other third parties with your consent.
  1. Data Transfers

We may transfer your personal data to third-party service providers outside the UK or the European Economic Area (EEA). We will ensure that such transfers are made in compliance with the GDPR and provide appropriate safeguards for your personal data, such as standard contractual clauses.

  1. Data Retention

We will retain your personal data for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for your personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data, and whether we can achieve those purposes through other means.

  1. Your Rights

You have the following rights under the GDPR:

  • Right of access: You have the right to request access to your personal data and to receive a copy of your personal data.
  • Right to rectification: You have the right to request that we correct any inaccurate or incomplete personal data.
  • Right to erasure: You have the right to request that we delete your personal data.
  • Right to restrict processing: You have the right to request that we

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